flowr

The self-care planner you've been missing.

Your saved routines deserve more than a screenshot folder.

Plan it. Schedule it. Actually do it.

Download flowr — Free for 14 days

No streaks. No guilt. No judgment. Just your routine, exactly when you need it.


See flowr

Your self-care, beautifully organized.

A peek inside — from Today and Up next to shared routines, your product shelf, and cycle syncing.

The self-care planner you've been missing — welcome to flowr
Know exactly what to do today — Up next with Mark done
Every routine in one place — My Routines across categories
Every step, perfectly planned — routine detail with share and reminders
Share and add new routines — preview a shared routine on myflowr.co
Your entire product shelf organized — My Products with Love It ratings
Routines that sync to your cycle — Cycle Syncing settings

Features

Everything you need to show up for yourself.

From planning to checking off — flowr keeps your self-care organized without the pressure.

Your Today Dashboard

See what's Up next, then flow through morning, afternoon, and evening. Check off steps as you go, hold to reorder your day, and let flowr remember the rest.

Routine Planning & Scheduling

Build routines across 10 categories and schedule them your way — daily, weekly, every 2 weeks, monthly, or by cycle phase. Toggle any routine on or off without losing it, and duplicate one as a starting point so you never build from scratch.

Step-Level Customization

Not every step belongs on the same schedule. Set a default for the whole routine, then fine-tune each step — because some steps are daily and some are twice a week.

Your Product Shelf

Log every product you use, tag it to a step, and rate it Love It, Like It, or Not For Me. flowr shows you exactly what to reach for — and what's actually working.

Cycle Syncing

Assign routines to specific cycle phases and flowr will surface the right ones at the right time. Supports both menstrual and lunar cycle tracking.

Your Self-Care Calendar

Plan ahead and look back — your entire self-care schedule at a glance. Browse any past or future date to see exactly what's scheduled.

Share Routines

Send a privacy-safe link to a routine you love. Friends preview it on the web and tap Add to My Routines — no rebuild from a screenshot.

Never Forget Your Routines

Turn on notifications for any routine and flowr will remind you when it's time to show up for yourself — at exactly the time you choose.

How it works

Three steps to a routine that sticks.

Simple enough to start today. Flexible enough to grow with you.

Build your routines

Create routines across any self-care category — skincare, wellness, hair care, and more. Add steps, set schedules, and tag the products you use.

Let flowr plan your day

Your Today screen shows Up next and what's scheduled morning through evening. Turn on gentle reminders if you want a soft nudge.

Show up for yourself

Check off steps as you go. Share a routine when you want to — and keep the focus on taking care of yourself.

“I built flowr because I kept saving routines I wanted to start — only to lose track or forget all about them. flowr helps you get your routines out of your screenshots and notes and actually incorporate them IRL.”
Brittany, Founder of flowr

Pricing

Try flowr free for 14 days.

No credit card required. Full access to everything from day one.

And when your trial ends, nothing happens automatically. No surprise charges, no credit card on file, no gotcha moment. If you love flowr and want to keep going, you choose to subscribe. If you're not ready, your routines will still be there waiting for you.

Monthly

$4.99/month

Cancel anytime through your Apple App Store settings.

You've been meaning to start. Let's make today the day.

Try flowr free for 14 days — no credit card, no pressure.

Download flowr — Free for 14 days